After a nationally broadcast interview about “The Marketing of Evil” this weekend, during which author and WND Managing Editor David Kupelian exposed the secret marketing strategies of the homosexual activist movement, the popular book soared up to No. 10 on Amazon’s “Current Events” list.
Kupelian was the featured guest on Saturday’s Washington Watch Weekly, the Family Research Council’s 30-minute weekend radio show, hosted by FRC President Tony Perkins and news correspondent Wendy Christian.
“The Marketing of Evil” – subtitled “How Radicals, Elitists, and Pseudo-Experts Sell Us Corruption Disguised as Freedom” – has consistently scored high on the Amazon charts since it was launched in late August on Hannity & Colmes and the Sean Hannity Radio Show.
In Saturday’s interview, Kupelian discussed the recent Time magazine cover story, “The Battle Over Gay Teens,” written by John Cloud, a homosexual journalist – a fact not disclosed by Time – and which relied almost exclusively on the “research” of a single academic, also a homosexual. Kupelian also revealed the shocking debate that took place at the 10th anniversary convention of the National Lesbian and Gay Journalists Association.
Kupelian then went on to explain some of the hidden techniques – including “desensitization” and “jamming” – that “gay rights” activists use to effectively change the way the “straight” American public feels about homosexuals.
“This is what’s somewhat unique about ‘The Marketing of Evil,'” said Kupelian. “Instead of just complaining about the advances of the secular left and their self-destructive agendas, the book actually exposes and explains the actual techniques they use to dress up evil as good – and good as evil.”
Perkins urged his national audience to go out a get a copy of “The Marketing of Evil,” and that’s apparently what they did.
Packaged, perfumed, gift-wrapped
“The Marketing of Evil” reveals how much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped and sold to them as though it had great value. Highly skilled marketers, playing on our deeply felt national values of fairness, generosity and tolerance, have persuaded us to embrace as enlightened and noble that which all previous generations since America’s founding regarded as grossly self-destructive – in a word, evil.
In this groundbreaking and meticulously researched book, Kupelian peels back the veil of marketing-induced deception to reveal exactly when, where, how, and especially why Americans bought into the lies that now threaten the future of the country.
In addition to receiving rave reviews from Amazon reader-reviewers, “The Marketing of Evil” is also receiving high praise from Christian, conservative and pro-family leaders:
“David Kupelian dares to tell the truth about the overwhelming forces in our society which take us far away from our original American concept of freedom with responsibility, happiness with commitments, and traditional values. ‘The Marketing of Evil’ is a serious wake-up call for all who cherish traditional values, the innocence of children, and the very existence of our great country.” – DR. LAURA SCHLESSINGER, talk-show host and author
“It’s often said that marketing is warfare, and in ‘The Marketing of Evil,’ David Kupelian clearly reveals the stunning strategies and tactics of persuasion employed by those engaged in an all-out war against America’s Judeo-Christian culture. If you really want to understand the adversary’s thinking and help turn the tide of battle, read this book!” – DAVID LIMBAUGH, syndicated columnist and author
“David Kupelian’s research brings into sharp focus what many have sensed and suspected for a long time: The effort to change America’s mind on issues like abortion, homosexuality, church-state separation, and more, is a well-thought-out strategic campaign that uses the methods of Madison Avenue to market rank lies. But the good news is that the truth will eventually win out, and Kupelian’s important and groundbreaking book makes enormous progress toward that end.” – D. JAMES KENNEDY, Coral Ridge Ministries
“Every parent in America needs to read this book. David Kupelian skillfully exposes the secular left’s rotten apple peddlers in devastating detail. From pitching promiscuity as ‘freedom’ to promoting abortion as ‘choice,’ the marketers of evil are always selling you something destructive – with catastrophic results. Kupelian shines a light on them all. Now watch the cockroaches run for cover.” – MICHELLE MALKIN, Fox News Channel
“Over just a few years, life in America has become indescribably more squalid, expensive, and dangerous. Like the dazzling disclosures in the final page of a gripping whodunit or the fascinating revelation of a magician’s secrets, ‘The Marketing of Evil’ irresistibly exposes how it was done. It will elicit an involuntary ‘Aha!’ from you as you discover who did it and your soul will soar with optimism as you discover the only way we can undo it. In years to come Americans will acknowledge a debt of gratitude to David Kupelian for his honesty, courage, and laser-like insight in this must-read book.” – RABBI DANIEL LAPIN, Toward Tradition
“Marketers are out to get America’s youth, and they’ll stop at nothing to do it. In ‘The Marketing of Evil,’ David Kupelian treats parents to a rare insider look at exactly how our children – and adults too – are being lied to, confused, and seduced by radicals and phony experts. The game’s over, folks – the con men have been exposed. I urge every parent to read this eye-opening book.” – REBECCA HAGELIN, the Heritage Foundation
“Did you ever want to know – I mean really know – how and why America is being transformed from a unified, Judeo-Christian society into a divided, false, murky, neo-pagan culture? Even if you think you know the answers to those questions, in fact, especially if you think you know the answers, you must read David Kupelian’s ‘The Marketing of Evil.’ So clearly does it expose the incredible con game to which Americans have been subjected that it offers real hope – because when our problems come this sharply into focus, so do the solutions.” – JOSEPH FARAH, WorldNetDaily
“Excellent! Simply excellent. If you want to solidify your Christian worldview – or just understand what the culture war is all about – you owe it yourself to read David Kupelian’s ‘The Marketing of Evil.'” – DONALD E. WILDMON, American Family Association
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