(GUARDIAN) — Crisis-hit Athens has turned to the glory that was Greece to help its ruined economy. The debt-choked nation has taken the dramatic step of deciding to exploit some of its past majesty by utilising the Acropolis and other antiquities – cultural gems until now considered too sacred to besmirch with commerce.

Under a scheme revealed this week, foreign film crews, advertising agencies and other commercial enterprises will be allowed to photograph 5th century BC Periclean masterpieces such as the Parthenon, in the hope that it will help boost the country’s coffers and image abroad.

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