(YNETNEWS) — When it comes to stating its case internationally, Israel is tired of playing it straight: It is recruiting gays and lesbians as unofficial envoys.

Israeli Pride
Tel Aviv named world’s best gay city / Ynet
Israeli metropolis wins 43% of votes in American Airlines competition selecting most popular destinations among LGTB tourists; New York City comes in second with only 14% of votes
Full story

In a bid to boost its international image, the country’s Ministry of Public Diplomacy and Diaspora Affairs has established a cadre of diverse volunteers who speak about Israel around the world.

  • Text smaller
  • Text bigger
Note: Read our discussion guidelines before commenting.