(NEW YORK TIMES) Skittles are the candy of the moment.

Rashaun Collins, who owns the Discreetly Greek T-shirt company in Minnesota, slips a pack into every order he ships.

At Spelman College, the historically black women’s liberal arts school in Atlanta, the student government is buying Skittles in bulk and reselling them for 50 cents a bag to raise money for the family of Trayvon Martin, the teenager who was shot and killed by a crime watch volunteer in Sanford, Fla., last month carrying only a packet of the candy and a bottle of iced tea.

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