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While supporters of traditional marriage gathered this week to protest General Mills’ very public decision to fight a traditional marriage amendment in Minnesota, another food giant, Kraft Foods, was rolling out its version of support for “gay” pride, a rainbow version of the Oreo cookie.
The cookie maker is quick to point out that the picture is simply an ad, and doesn’t depict a true product, but announced to American consumers where it stands on the controversial “gay” marriage issue nonetheless.
In June of 2009 President Obama declared June to be LGBT Pride month, and organizations from the Pentagon to cookie confectioners have been making news headlines for supporting Obama’s favorite cause ever since.
Recently JC Penney came under fire from groups like One Million Mom’s because the department stores Father’s Day catalog featured same-sex duos.
WND also reported on the fact that General Mills CEO Ken Powell threw the support of the $15 billion food giant behind “gay” activists urging Minnesotans to deny a constitutional amendment in the state defining marriage as between one man and one woman.
The Oreo fan page on Facebook featured the rainbow colored cookie, along with the caption, “Proudly Support Love.”
A spokesman for Kraft, contacted by WND, said the company would provide a statement on the “Rainbow Cookie,” but didn’t.
The Facebook post about the rainbow Oreo was met with controversy, with people on both sides of the homosexual marriage rights issue weighing in.
Thousands of people have clicked “like,” yet a reading of the comments show that the reaction to the picture is not entirely favorable.
While one Facebook user announces an intent to run out and buy a case of Oreos, the next comment says, “Looks like an opportunity for competitive cookie manufacturers to stay neutral on the subject and gain market share…”
One person even started a “boycott Oreo” Facebook page, featuring a picture of the inside of an Oreo cookie with a “thumb’s down” symbol drawn into the crème.
A group supporting the cookie giant started a change.org petition asking the cookie maker to make the fake cookie “real.”
Their petition states two reasons why their “cause” is so important.
They say “Gay’s deserve equal rights” and “It [the rainbow cookie] looks delicious.”
They also point out the long list of food and beverages Kraft Food’s produces and say, “So, considering most of your food, drinks, and items in your house are interconnected with this company across the world. You might want to rethink your stance.”
According to the cookie maker, the familiar crème filled snack is now 100 years old.
“The first Oreo cookie was sold on March 6, 1912, in Hoboken, N.J. Now, the delectable cookie is available in more than 100 countries and is the world’s top selling biscuit.”
WND reported on the recent boycott of Green Giant vegetables, which are made by General Mills, being urged by Living Waters.
“Standing up to be heard, standing up to be counted is, at times, enough,” Living Waters explains.
“Additionally, and more importantly, there is more at stake than simply winning and losing a fight over gay marriage. Souls are at stake. And more important to us than the outcome of any social debate or boycott is where people will spend eternity. As with everything we do at Living Waters, loving God, loving people, and furthering the gospel of Jesus Christ is of first importance.”
Brian Brown, president of the National Organization for Marriage, said the General Mills position in Minnesota “will go down as one of the dumbest corporate PR stunts of all time.”
“Marriage as the union of one man and one woman is profoundly in the common good, and it is especially important for children,” Brown said. “General Mills makes billions marketing cereal to parents of young children. It has now effectively declared a war on marriage with its own customers when it tells the country that it is opposed to preserving traditional marriage, which is what the Minnesota Marriage Protection Amendment does.”
According to a Minnesota for Marriage statement, the first day of protests against General Mills went well.
“The first day of our ‘Dump General Mills’ rally was a great success,” they said.
“Hundreds of marriage amendment supporters turned out to let General Mills, and all Minnesota companies know, that opposition to the marriage amendment goes against the position and the best interests of children and an overwhelming majority of their customers and shareholders – like you.”