Starbucks Unveils New 'Coffee'-less Logo
By:
DailyFinance.com
Starbucks, the world's largest coffee-shop chain, on Wednesday unveiled a new logo that retains its iconic green mermaid but no longer includes the word "coffee," reflecting the company's efforts to expand sales through a broader array of menu and consumer-product items. Continue reading Starbucks Unveils New 'Coffee'-less Logo Starbucks Unveils New 'Coffee'-less Logo originally appeared on DailyFinance on Wed, 05 Jan 2011 15:09:00. Filed Under: Company News , Starbucks , Retail Permalink | Tweet this! | Comments
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