Indonesia is the only country that assembles Nissan Serena in global markets outside of Japan. It was raised by Takayuki Kimura, Regional Vice President of Nissan Motor Co. Ltd. in charge of operations in Asia and Oceania through the launch of the All New Nissan Serena MPV in the Jl DR Satrio, Mega Kuningan, Jakarta, Tuesday (08/01/2012).
“Indonesia is the only Nissan factory outside Japan that assembles Serena,” he said in a speech launching this MPV.
He asserted, Nissan Serena MPV superior when compared to the same class are also entered in the Indonesian market, both from relief cabin space, variety of seating configurations to grew technology.
He explained that the All New Nissan Serena (mobil nissan) announced the day the sale of three surplus. Namely, the cabin relief, easy and smart utility and ecological advance. “The issue of the cabin, we were number one in this segment. Currently away on holiday we usually take luggage relieved. Nissan serena also has a panoramic view with great visibility from within,” he said.
The second selling point, easy and smart utility, All-New Nissan Serena easily configurable row seat, especially in the second and third row seats with extra large luggage space. Selling point third, with a new engine, all-new Nissan car Serena provide the best and optimal for the family.
Teddy Irawan, Vice President Sales and Marketing Director of PT Nissan Motor Indonesia (NMI) said, All New Serena had been waiting for loyalty nissan consumers in Indonesia. Evidently, until the night before the launch, PT NMI has received 500 Vehicle Booking Letter (DSS) from the consumer.
“Our sales target 5,000 units per year and the number one market share in this segment. Until last night we had collected 500 pre-orders,” said Teddy Irawan.
All New Nissan Serena launched today is the third generation Nissan Serena are present in Indonesia. This latest-generation direct-injection engine carrying capacity 1.997cc MR20 with a CVT automatic transmission technology.
CVT technology is now carried, making the All New Nissan Serena can deliver powerful yet smooth acceleration, also has a high efficiency of the fuel consumption. Shown with a stylish design and exclusive, all-new Nissan Serena has many elegant features that applied to the interior and exterior.
The elegant exterior design with a mix of lines that stretched body with firm characteristics also serve to maintain stability when driving. Electric sliding doors are wide with intelligent key, makes it easy for families to get into the cabin. Using 16-inch alloy wheels with a silver-colored unique design makes All-New Nissan Serena looks more charming.
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