By: Forbes Real Time
January 30, 2013 at 14:11 PM EST
Rechristened 'BlackBerry' Unveils New Phones, Recruits Alicia Keys
In a bid to woo back ex-users and regain marketshare, newly-renamed BlackBerry has unveiled two phones that will run on its new BlackBerry 10 mobile operating system: the touchscreen Z10 and the physical-keyboard sporting Q10. The phones will be available on four carriers in the United States, with the touchscreen phone hitting shelves in March and the Q10 in April. At its launch event in New York, BlackBerry also announced that singer Alicia Keys would also fill its new role of "creative director."
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