Buying the Bourbon Bull
We’re just hours away from a 3-day weekend. So why not treat yourself to a bourbon on the rocks? Apparently, that’s what everyone else is doing… Bourbon sales have gone through the roof. In order to meet sales demands, one label is doing the unthinkable. Just this week, Maker’s Mark announced it will water down its bourbon from 90 proof to 84 proof in order to meet sales demands. Forbes says the decision could be [...] Buying the Bourbon Bull appeared in the Daily Reckoning . Subscribe to The Daily Reckoning by visiting signup for an Agora Financial newsletter .
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