SOURCE: MSLGROUP Americas
Let’s talk about the future of purpose-inspired marketing and how we are going to evolve in business and society. Our experts Kiva Starr, Scott Beaudoin and Pascal Beucler along with Kori Reed of Con Agra Foods and Carlotta Anderloni of Chicco Artsana tell you why your brand must think about going PurPle today.
PurPle (Purpose+People) is a way for senior marketing strategists to connect their brand to people in an emotional and engaging way. If you are looking to drive true impact in society and have a difference in the bottom line, let’s help you.
Start by visiting purple.mslgroup.com. Watch our recent video on what PurPle means to us — and what it will mean to you.
KEYWORDS: Business and Social Purpose, cause marketing, marketing, Purpose, Shared Value
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