(DAILYFINANCE) — The average Facebook user spends more than eight hours a month on the social networking site, and many of us spend much, much more. So it's easy to figure that cutting back on Facebook could lead to a more productive life. But you might not expect it could also lead to more money in your wallet.
A new survey from Sociable Labs found that 75% of over 1,000 consumers clicked on product links shared or "liked" by friends on Facebook. More than half of those would then go on to make impulse buys, swayed by the deals and incentives. Experts are calling this process, in which consumers vet products via their social media connections, "social proofing."