‘Be bad, for goodness’ sake’

By Drew Zahn

The seven, so-called “deadly sins,” pride, greed, envy, wrath, lust, gluttony and sloth – what better way to celebrate Christmas than to indulge in all seven?

That’s the marketing ploy of a lewd new commercial from Logo, the homosexuality-laden cable TV network owned by Viacom and founded by former MTV Executive Matt Farber, promoting its “7 Days of Holiday Sin” programming run.

“This holiday season, be bad, for goodness’ sake,” the advertisement flaunts. “Indulge in a different sin every day of the week.”

This past Saturday began the seven-day stretch of “sinful” shows, beginning with a whole day’s programming devoted to greed.

The promotional ad begins with the words, “O Come All Ye … Sinful?” as it depicts clips of male strippers and a woman whose nearly bare breasts have to be blurred out, saying, “Let’s get naked.” It features an overweight man stuffing his face with pizza to promote gluttony, two men kissing to promote lust and “Buffy the Vampire Slayer” to promote wrath.

The channel features shows targeted at a lesbian, “gay,” bisexual and transgender, or LGBT, audience, and features programs like “RuPaul’s Drag Race” and movies like “Make the Yuletide Gay.”

The network is also known for producing the “Noah’s Arc” television series, a show about black homosexual men living in Los Angeles.

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