(POLITICO0 Marco Rubio is preparing to go all in to support sweeping immigration legislation, offering himself up as the public face of a bill that will split the Republican Party — but that his allies hope will propel him to the front of the GOP presidential sweepstakes.
After offering lukewarm support until now, Rubio is preparing to fully embrace a measure that is the most significant of his political career so far. The gambit could pay off in spades by crowning a leading presidential contender in 2016, or it could permanently damage the Republican’s brand with conservatives.
Rubio is planning a media blitz to promote the bill — which is expected to be released early next week — making the rounds on all of the Sunday political talk shows starting this weekend, wooing skeptical conservative radio hosts and pitching the plan to Spanish-language news outlets. The campaign is aimed at building public support for the far-reaching immigration bill that will dominate Capitol Hill’s attention for much of the year.
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