(Washington Post) Will the legacy of Nelson Mandela, who passed away last week at age 95, be cheapened by all kinds of consumer goods?
"From political posters to bottles of wine and kitchen aprons, the face and name of Nelson Mandela are a potent commercial and political brand in South Africa," reports Reuters.
Mandela divided the management of his legacy between a series of trusts to handle his finances and the Nelson Mandela Foundation, which serves as custodian of his wider moral legacy, the news service reports. A portion of the revenue from Mandela Foundation's 46664 clothing line — named for his prisoner number during his years at Robben Island --and from artwork pays for family members' education, according to Reuters. Mandela didn't sanction everything that uses his name. There are dozens of companies registered with the South African government that use the Mandela name.
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