(Online for Life) -- If you’ve been on any form of social media over the past few weeks, you’ve most likely seen videos of people being doused by large buckets of ice water, often with the assistance of their all-too-willing family members and friends. The videos are both hilarious and inspiring.
Last night I was watching a preseason NFL game, and they took time during the broadcast to show footage of various commentators, players, and coaches being drenched in cold water and then challenging other people to do the same.
Celebrities, politicians, sports figures, policemen, firefighters, pastors, priests, and thousands of other people are engaging in what is becoming one of the most successful nonprofit, viral fundraising campaigns in modern history — the ALS Ice Bucket Challenge.
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