(Los Angeles Times) There’s no shortage of companies claiming to be the Uber of their industry, whether it’s food delivery, flowers, mattresses or medicinal marijuana.
But what happens when the real Uber — the one with a $62.5-billion valuation and a global footprint — decides that it wants to expand into other on-demand markets?
“That puts these new start-ups in an interesting position,” said Ted Graham, coauthor of “The Uber of Everything,” a book about the on-demand economy. “If you’re pitching yourself as the X for Y, then the real X for Y is X,” he said.
