(ZERO HEDGE) Just when you think the world can't get anymore surreal, you wake up to the news that a group of entitled tenants of 3 luxury Upper West Side apartments in Manhattan have actually won a fight to have Trump's name removed from their buildings. Apparently living in a building bearing the Trump name was simply too "embarrassing" for these disaffected Manhattan snowflakes. According to The Real Deal, the names of the buildings will be changed to reflect their respective addresses of 140, 160 and 180 Riverside Boulevard.
Three Trump Place buildings on the Upper West Side are changing their names to 140, 160 and 180 Riverside Boulevard this week, according to an email from landlord Equity Residential.
“The purpose of this change is to assume a neutral building identity that appeals to current and future tenants,” Equity Residential’s senior regional manager Mary Pawlisa wrote in an email to tenants, which was reviewed by The Real Deal. “Using the street address for the building name is popular practice in NYC, and our well-known Riverside address makes it easy for visitors to locate the building.”
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