(Times of Israel) Pizza Hut’s franchise in Israel on Monday released an ad poking fun at Palestinian hunger strike leader Marwan Barghouti following the recent release of video footage showing him secretly eating a candy bar and cookies in his prison cell.
The ad drew widespread criticism from Palestinians and a call to boycott the chain, which issued a quick apology.
In the ad, which it posted on its Facebook page and later deleted, the pizza chain put a banner in Hebrew over a screenshot from a clip released by the Israel Prisons Service on Sunday of Barghouti eating. It read, “Barghouti, if you are already going to break the hunger strike, isn’t pizza better?”
The ad also included a photoshopped Pizza Hut box on the floor of the prison cell, as well as a piece of pizza in the sink.