(TechCrunch) After a hearing this week, members of the U.S. House Committee on Oversight and Reform said that Juul, the ultra-popular e-cigarette brand, may have intentionally targeted teens in schools and online.
Based on 55,000 non-public documents out of Juul Labs, the subcommittee said that Juul’s Youth Prevention Plan recruited schools into a program that put Juul representatives and students in the same room. Schools received payment for participating in the program.
According to the release, one testimony put before the Subcommittee on Economic and Consumer Policy described a Juul representative telling students that vaping was “totally safe,” and recommended that one already nicotine-addicted student use Juul.
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