(CNBC) -- For many, the holidays spark joy, and are a time to relax in the comfort of family and friends.
If you’re in retail, however, it’s a bit of a different story — especially if your business is struggling.
Some retail executives really feel the pressure this time of year, as the holiday season can make or break a business. For some companies, the holiday season can account for as much as 30% of annual sales. A company’s performance during this time, good or bad, can set the tone for the new year. And the beginning of the year is often when announcements of store closures and layoffs in the industry will trickle out.
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