(WESTERN JOURNAL) – The New York Times suffered a significant drop in new subscribers in the first quarter of the year, adding fewer new subscribers than it averaged per quarter last year.
The “Gray Lady” added 167,000 net new digital news subscribers in the first quarter compared to the 415,250 per quarter it averaged last year, The Hill reported.
Despite this drop, The Times believes that subscriber growth will return to what it was prior to 2020. “There is no doubt that the news cycles of the last five years, capped by last year’s tumultuous presidential elections, racial reckoning and the COVID-19 pandemic created unprecedented demand for Times journalism and therefore accelerated subscription,” New York Times Company CEO and President Meredith Kopit Levien said in an earnings call with investors.