(FOX BUSINESS) — Siggi’s Dairy is offering a prize of $10,000 if you’re willing to give up your smartphone for one month.
The New York-based company, which is known for selling an Icelandic yogurt called skyr, announced the contest on Wednesday.
“We’re introducing a NEW kind of ‘Dry January’ this year,” the company’s website read. “Instead of abstaining from alcohol for a month, we challenge you to ditch your smartphone!”
