WND, formerly WorldNetDaily, can best be explained by its mission statement: "WND is an independent news company dedicated to uncompromising journalism, seeking truth and justice and revitalizing the role of the free press as a guardian of liberty. We remain faithful to the traditional and central role of a free press in a free society – as a light exposing wrongdoing, corruption and abuse of power.
"We also seek to stimulate a free-and-open debate about the great moral and political ideas facing the world and to promote freedom and self-government by encouraging personal virtue and good character."
Indeed, WND is a fiercely independent news site committed to hard-hitting investigative reporting of government waste, fraud and abuse.
Founded by Joseph and Elizabeth Farah in May 1997, it is now a leading Internet news site in both traffic and influence.
WND has broken some of the biggest, most significant and most notable investigative and enterprising stories in recent years. See "WND Scoops" for a comprehensive list of major WND exclusive reports that first saw the light of day in these pages.
WND's unique and aggressive reporting style has captured a large and growing audience on the Internet:
WND was voted the most popular website on the Internet every week for nearly two years running between 1999 and 2001 on the independent, European-based Global100.com.
WND consistently ranks as the "stickiest" news site on the Internet, meaning readers spent more time on it than on any other - including giants CNN, MSNBC and ESPN.
WND often ranks at the top of the news pack in number of pageviews per user and minutes per page - two other important categories measured by Internet ratings agencies.
It is a Top 500 website, according to Alexa.com, the search and ratings agency affiliate of Amazon.com, and the No. 1 independent news site. WND currently attracts nearly 5 million unique visitors a month and more than 40 million pageviews, according to its own internal monitoring software.
WND's editorial policy reflects the old-fashioned notion that the principal role of the free press in a free society is to serve as a watchdog on government - to expose corruption, fraud, waste and abuse wherever and whenever it is found.
Why is it the fastest-growing news service on the Internet? Founder Joseph Farah believes it is directly due to WND's editorial formula - "credible, fearless, independent."
Joseph Farah brings more than 25 years of newspaper experience, including stints as editor in chief of major market dailies, to WND. Elizabeth Farah brings years of marketing, strategic planning, design and technology experience to the project. Now, teamed with a lean but growing full-time staff of 25, WND is poised to spark a media revolution.
Why? "Because," as Joseph Farah says, "the world has a right to know."